Tim Brown and Roger Martin Interview

Tim Brown and Roger Martin pretty much coined the Phrase Design Thinking back in 2003 when they realized that CEO's and Designers seemed to share a common way of thinking and solving problems. This was the moment when design and business leaderships paths crossed and lead to the development of an alternative way to solve problems to what was usually taught at business schools.

Today, almost every business school has an introduction to Design Thinking course in their program.

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